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About

Beyond interactive video.

  • Adways is a young innovative high-tech company providing value-added services, created during the incredible expansion of web mobile and tablets.

    Millions of tablets & smartphones are sold each year, amplifying the interaction between users and contents.

    Paradoxically and until now, videos are watched billions time a day and the content is still viewed very passively.

  • With Adways interactive video technology, everything becomes possible: showing additional information, acting within the video with a simple touch or click or even altering the storytelling of a video depending on the choices and actions of the user. Mass media videos becomes personalized videos.

    Interactive videos open a real dialogue between the brand and his product.

  • The Adways technology opens new narrative opportunities to brands and editors, and permits to a billion of video viewers to live a true personal and playful experience.

Our added value

  • Interactive editorial video

    Adways is specialized in “interactive rich media” and has developed smart and interactive technology for all devices: smartphones, tablets, websites or even interactive terminals.

  • Interactive advertising formats

    With the enriched video, Adways has invented an immersive format especially adapted to advertising, digital marketing and editorial. Interactive videos drastically increase engagement and revenue from this type of contents.

  • These solutions include tracking tools.

    User behavior and engagement rate are efficiently measured in real time.

The Team

In Paris, Adways is composed of a production team including creative and multimedia developing skills. The R&D team specialized in analysis and image processing is based in Lyon. Adways also counts a sales office in New York and suppliers in Dubai and Tokyo.

  • Jacques Cazin

    Jacques Cazin | CEO
    Paris

  • David Thibault

    David Thibault | CTO
    Lyon

  • Maxime Maton

    Maxime Maton | Sales Director
    Paris

  • Fabrice Jaeger

    Fabrice Jaeger | General Manager
    New York

Our awards

Our clients

Testimonies

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